The jacked-up, rugged iteration of the Volvo EX30, the Cross Country, will be coming to the UK alongside its more conventional sibling.
The firm's new entry-level compact crossover will be a “cornerstone” of the Swedish brand's reinvention as an electric-only manufacturer by helping to attract new, younger customers.
The Jeep Avenger and Smart #1 rival is available to order in the UK now priced from £33,795 including three years of free servicing. Subscription packages will start at £579 per month, with customer deliveries due to start early next year.
Volvo says the machine has been developed with a focus on lowering the total cost of ownership and attracting new, younger, urban buyers. Chief executive Jim Rowan claims the intention is to “bring premium, fully electric mobility to a much broader audience”.
Read more: Volvo design boss on shaping the future of Swedish brand
Volvo expects around three-quarters of EX30 buyers will be new to the brand, with the majority buying it as a second car.
The firm also claims the machine has the smallest lifetime carbon footprint of any Volvo model to date and doesn’t compromise on the marque's famed commitment to safety. But the EX30 also offers performance: with a 0-62mph time of 3.6sec in top-spec Twin Motor Performance form, it is the fastest-accelerating Volvo yet.
Based on parent firm Geely’s SEA platform also used by the Polestar 4 and Smart #1, the EX30 is 4233mm long, making it slightly longer than the Avenger, but notably shorter than the Polestar 4.
The EX30 has a clear family resemblance to the flagship EX90 large SUV that was revealed last year, with a closed-off grille and Volvo’s signature ‘Thor’s Hammer’ headlights. It will be offered with wheels ranging from 18in to 20in and in five colours, including a new Moss Yellow that’s inspired by lichen that grows on rocks on Sweden’s west coast.
Join the debate
Add your comment
Google paid for all online work from home from $ 16,000 to $ 32,000 a month. 7321 The younger brother was out of work for three months e3 and a month ago her check was $ 324750, working at home for 4 hours a day, 19221 and earning could be even bigger….
So I started Here...... smart.makedollarsdaily.workers.dev
I don't expect many sales to Gen Z at that price BUT this car is going to be a huge seller. It's way cheaper than the ID.3 and others. They need more paint options though. Give us a nice shiny red and blue. (See the Peugeot 208 for the pallete!)